OBSESSION in Namibia

Incentive, promotion, catering rider... The event industry often uses technical terms that are barely known from everyday life. As an event agency in Frankfurt, we are professionals in what we do. That's why we want to give you an insight into the most important terms from the event sector...

How do sustainable events work? Are these even possible today? Which approaches can be used to make events more sustainable? Find out more about sustainability in our article!

Live events are bound to make a comeback, as the need for social contacts and personal interactions — human to human — is irreplaceable. While digital platforms have proven over the past year to be capable of replacing and even enhancing many aspects of our lives, they still face significant challenges in replicating the genuine atmosphere of live events. The unique energy and connection found in physical gatherings are something digital experiences struggle to fully emulate...